With the release of AdWords API v201302, we’ve introduced several new features as well as a number of changes to the existing services. Six new guides covering key features of v201302 are now available on the Developers site:
  • v201302 migration guide: Covers all breaking changes introduced in v201302. Review this guide for a summary of client code changes required when migrating from v201209.
  • Enhanced campaigns guide: Enhanced campaigns are the next generation of AdWords campaigns. Refer to this guide for details on upgrading your legacy campaigns with the API.
  • Managing account links guide: In the new version, we’ve published an API to control account linking. This guide now covers all steps required to add or remove a managed account under your MCC.
  • Feeds guide: AdWords API v201302 contains 4 new services used to manipulate feeds. This guide describes each of them and covers typical feed use cases.
  • Bidding guide: Bid setting and bid transitioning were simplified in API v201302. This guide provides new bidding objects usage examples.
  • Shared sets guide: Shared negative keywords lists and placement exclusions are now available in the API as beta features. If you are a beta user, check out this guide for more details.
We’ve covered every advanced feature released in v201302 with this set of guides and hope you’ll find them useful. As usual, feel free to ask us questions on the forum or during office hours.

- Danial Klimkin, AdWords API Team.