Today we’re announcing the release of AdWords API v201708. Here are some of the highlights for key AdWords features:
As with every new version of the AdWords API, please carefully review all changes in the release notes and the v201708 migration guide. The updated client libraries and code examples will be published within the next 48 hours.
If you have any questions or need help with migration, please post on the forum or the Ads Developers Plus Page.
- Josh Radcliff on behalf of the AdWords API Team
- Externally attributed conversion import. Support for importing partial conversion credits has been added to ConversionTrackerService and OfflineConversionFeedService. Our updated conversion tracking guide contains step-by-step instructions to help you get started.
- Maximize conversions bid strategy. The new
MAXIMIZE_CONVERSIONSbidding strategy allows you to opt in to and control settings for the Maximize conversions automated bidding strategy. Check out the updated bidding guide for more details. - Remarketing lists. The new CombinedRuleUserList allows you to create audiences based on users who visited a combination of pages on your site.
- Responsive ads for Display. Additional attributes were added to ResponsiveDisplayAd for call to action text and ad images. Check out the updated guide for details.
As with every new version of the AdWords API, please carefully review all changes in the release notes and the v201708 migration guide. The updated client libraries and code examples will be published within the next 48 hours.
If you have any questions or need help with migration, please post on the forum or the Ads Developers Plus Page.
- Josh Radcliff on behalf of the AdWords API Team