With the Firebase 3.6.0 launch comes the release of version 7.11.0 of the Google Mobile Ads SDK, which has been optimized for the latest release of iOS. Any app that supports iOS 10 should be built against v7.11.0 or higher of the Mobile Ads SDK. AdMob publishers can grab the latest version of the SDK using the Firebase/AdMob CocoaPod or via the Firebase manual download. DFP publishers can get the latest version from the Google-Mobile-Ads-SDK CocoaPod or via the Mobile Ads SDK manual download.

What changed?

With the rollout of iOS 10, the App Store’s privacy policy requires apps to provide a usage description when attempting to access privacy-sensitive data, such as a user’s calendar or Bluetooth. You may have seen the following errors when attempting to upload your app to iTunes Connect:

"This app attempts to access privacy-sensitive data without a usage description. The app's Info.plist must contain an NSCalendarsUsageDescription key with a string value explaining to the user how the app uses this data."

"This app attempts to access privacy-sensitive data without a usage description. The app's Info.plist must contain an NSBluetoothPeripheralUsageDescription key with a string value explaining to the user how the app uses this data."

The latest version of the Mobile Ads SDK has been updated for iOS 10, and will no longer cause these errors to appear.

Information for MRAID creative designers

To comply with the App Store privacy changes, we removed support for the mraid.createCalendarEvent() and mraid.storePicture() methods. You will now see that the mraid.supports("calendar") and mraid.supports("storePicture") methods always return false. Per the MRAID v2 spec, MRAID creatives should check for support of these features before using them, and correctly handle the case where they’re unavailable.

If you have any questions regarding these changes, please contact us through our forum.